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9th February 2012

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L’oreal Melbourne Fashion Festival 2010

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L’oreal Melbourne Fashion Festival 2010


L’oreal Melbourne Fashion Festival 2010 delivered a hectic week for buyers, celebrity guests and fashion fans with runway shows, exhibitions and demonstrations happening constantly throughout the week.

Bianca Villarosa recounts the highlights from the 2010 L’oreal Melbourne Fashion Festival, with exclusive photos by Victoria Rike-Heke.

As the lights fell there was an eerie silence followed by blasting music that signalled the start of a very intense Runway show. The fashion elites gathered under the roof of ‘Peninsula’ at Central Pier, Docklands in Melbourne on quite a balmy night. Undoubtedly the heat was being felt inside as well. The waterside venue played the perfect host to present ‘L’Oréal Paris Runway 5 presented by Cosmopolitan’ for L’Oréal Melbourne Fashion Week 2010.

The night kicked off with ‘White Suede’ by Jacqui Demkiw. Leather jackets, short lace dresses, white tights, studded leather gloves and ankle suede wedge boots supplied by ‘Peeptoe’ shoes brought the show to life.

It was all about statement pieces with your 80’s power shoulders, strong black tones juxtaposed with gold and enhanced silk tones.

Random zips on gloves, skirts and tops glistened in the light while a black double-breasted knee-length coat hit the ground running teamed with gorgeous oversized gold buttons, An ivory satin frock broke the absence of colour as well as the chic floral print maxi-dress which swept across the floor so delicately.

Bettina Liano hit the stage with their intense blue and yellow lighting which then faded to a calm white. Bettina Liano’s Autumn/Winter 2010 collection draws together Punk and Romance this season, exhibiting a mix of colours including Navy and Moody Blues, deep purple and Metallic as far as the eye can see.

The black leather skirt made its first appearance for the night and appeared to be a core item featured amongst most of the designs. Teamed with an off-the-shoulder black glow mesh top, it screamed ‘cool’.
Exposed zips made a come-back in the new denim styles as did the Peplum jackets and corset panelling. A soft, pale and blue organza trimmed dress danced down the runway as did the velvet black frock, its collar trimmed with gold material. The over-sized, what appeared like, the boyfriend jacket snuck out as did a classic pair of black high-waisted jeans worn under a light-denim wash jacket.

This is Genevieve rolled out next with again the white tights, short grey and black skirts and studded skyscraper heels. Prints appeared to make a comeback to add a different element to most of the pieces displayed.

Genevieve’s Winter 2010 line is loving the ‘throw-on’ pieces, excessive material and the chunky but tasteful style. Pretty and flirty dresses with their obscure prints as well as sheer panels also made an appearance. A fantastic furry jacket made the collection which was an amazing stand-out piece.

Extinct came out flying – literally with images of flying bats being a highlight of their audio visual display. The black leotard being the first item out on stage worn by a trim model and teamed with a leather jacket with high shoulders was a crowd stopper. The boys popped out next sporting oversized black coats with hoods while others wore tailored and sophisticated blazers in mahogany matched with a chequered shirt.

A velvet navy blue blazer also wowed the crowd. Girls showed-off gorgeous black chiffon playsuits with black high-waisted belts and pranced around in shoes supplied by Stillier.

Joveeba came out raring to go. It almost appeared that a fruity cocktail had been splashed across the runway with gorgeous pale peach and cream light filling the venue. It was a pretty set, which was quite geometric. The detailed zigzag pattern around the collar of a simple black chiffon dress was amazing and demonstrated femininity and confidence.

The tie-dyed burgundy dresses teamed with oversized accessories were a hit as were her simple frocks in navy, cream and indigo. A couple of striking prints, ruffles, and belts cinching tops were all the rage as were jackets above the waist.

Exposed grey socks also worn just above the ankle in the shoes supplied by BobBons were a cute little addition to the outfits. A silver and gold sequined vest which was also the pattern on a skirt and a very thin blazer broke the shows tones, with these items reflecting for all to see.

Wayne Cooper was up next. Off-the shoulder, black vinyl dresses with ruffles opened the show followed by garments that were an ivory colour.

This set was awash with contrasting textures, sharp silhouettes and sculptural ruffles with colours such as black, khaki and chocolate brown being used.

The chiffon jumpsuits as well as the stunning black sweetheart-style dress with the additional chiffon train were deemed gorgeous.

The short sleeved and black vinyl wrap added a rock chic feel as did the revival of the 80’s with strong shoulders being accentuated in the jackets. The inverted triangle shape can actually elongate ones legs! Knitwear and super soft leather and preppy taffeta dresses wrapped up Cooper’s parade.

Nicolangëla rocked our socks next. With lots of tiers and layers supporting the dresses were extremely obvious. The olive, sleeveless plain dress with the material to tie around it was classy. Using luxurious fabrics and ensuring gowns mould to fit one’s body as well as the clever use of belts and ties ensures this style is a winner. One of the final pieces, a gorgeous coat with what appeared to be a feathered thick fringing around the collar was a stand-out as it hung above a plain black silk dress to the knees teamed with heels by Stillier.

To the beats of ‘Toyfriend’, Nina Maya’s collection was on fire. Bursting, hot pink lights struck the walls of the venue to elude a fun and crazy environment. The vivid orchid print worked in alongside floral shapes was a feature of the show with a frock detailing this pattern as well as a skirt.

A thick, white and heavy cardigan secured to the model’s body with a thick black belt as well as a stark-white trench-coat which appeared to split in half just under the mid-riff appeared to be practical items for the winter months.

Hussy was last up and finished the show with a bang. It was very suave with a mixture of navy, grey and black tones scattered throughout the show. The emerald dress with a black belt provided a break from the darker colours as did the dress featuring the sketchy red floral motif and cut-out blooms at one shoulder.

The purple short dress teamed with bronze leggings injected the runway with extreme colour as did the final gorgeous piece which donned bright silver sequins all over it. The gold and silver chain fringing, heavy cuffs and subtle details to ruffles and necklines saw this designer’s work which is feminine without being too girly, greatly recognised.

Overall, it was a fantastic show and one which has definitely warmed us up to what the future of fashion has to offer.

You can read more from Bianca Villarosa here and here

BLK1 Article: BIANCA VILLAROSA BLK1 Photographer: VICTORIA RIKA-HEKE

Images and Article: © BLK1 2008-2010. All Rights Reserved.

Posted in All, Fashion, Fashion News, Fashion Weeks, Featured Stories, Mens Fashion, Womens FashionComments (4)

David Jones Autumn/Winter 2010 Season Launch

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David Jones Autumn/Winter 2010 Season Launch


Akira, Alex Perry, Alannah Hill, Anna Thomas, AG by Arthur Galan, Bianca Spender, Calibre, Carla Zampatti, Collette Dinnigan, Easton Pearson, Fleur Wood, George Gross, Ginger & Smart, Gorman, Harry Who, Kirrily Johnston, Lisa Ho, Sabatini, Sass & Bide, Scanlan & Theodore, Simona, Thurley, Trelise Cooper, Willow and Zimmermann were all seen on the catwalks of the David Jones Autumn/Winter 2010 Season Launch.

Australian model Miranda Kerr lead the catwalk parade before an audience of more than 500 VIPs at the Hordern Pavilion on February 10th.

The unveiling of the David Jones range started with black. The pavilion was plunged into darkness before the sleek David Jones logo was lit up to shine down on the catwalk. Miss Kerr began the show, also in black. The next few minutes were all about black but before too long indigo blues and fire-engine reds were seen sauntering down the catwalk.

Although the lighting in the pavilion was kept dark and uninteresting the clothing was used to maintain intrigue from the audience. Kelvin Harries, stylist for the show , should be commended for his way of purposefully dictating the trends for the season.

Autumn/Winter 2010 is all about black, white or cream with a brightly coloured or metallic contrast piece.

To say that nothing was simple or basic on the catwalk would be incorrect. Basics were teamed from head to toe on the models with new life drawn into them through texture and often a single statement colour in an all-black outfit.

Vibrant patterns are always unusual for an Autumn/Winter collection. There was no floral to be seen. Instead, metalics and tiny brass beads were used to embellish necklines and waistlines. On every model it was clear that the collections were all about the flow of the fabric and the attitude of the individual who wore them.

The female models had their hair cut short, and the male models were put together with precision – every trouser, every tie and every jacket on the men was co-ordinated and matching. The only exception to this rule was the statement piece which was a reoccurring motif throughout the show.

The catwalk show played through for the best part of a half an hour and all this time the message was drilled into the crowd: keep your outfit simple with the exception of a statement or two.

Article: ELLEN CROSLEY  Photographer:IMAGE NET

Article/Image: ©  2010. All rights reserved.


Posted in All, Featured StoriesComments (1)

Easton Pearson Australian Storytelling Through Threads

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Easton Pearson Australian Storytelling Through Threads


EP6It is not often that a designer label is regarded as a cultural landmark. The title of ‘landmark’ is often an honour to be earned through construction of great architectural feats, museums of grandeur and sites of historical or spiritual significance. So it hardly seems fitting to categorise the designs of Easton Pearson as historically significant or anything remotely resembling a cultural landmark. EP5However, consider this. The ultimate guardian of cultural heritage is often the nation-state and yet, many remnants of the past are threatened by neglect and the fear of crippling under the pressure of the market, as office spaces and skyscrapers replace ancestral tombs and historic buildings. A prime example was the 2008 refurbishment (read ‘semi-demolition’) of the Brisbane Regent Theatre, a heritage landmark, to accommodate for a 38-storey office building. It follows that, if the people of Brisbane cannot trust their state to maintain anything other than a historical facade and a grand staircase or two, who can be entrusted to protect our cultural heritage? The answer is simple – you, the people.

EP4The design house of Easton Pearson, founded in March 1989 and headed by Lydia Pearson and Pamela Easton, plays a significant role in the cultural make-up of Brisbane, its people and its approach to style. The designers behind Easton Pearson do not design clothes. They design an interface between historic and modern influences, they merge eclectic textiles from varied cultural terrains and most importantly, they tell a story. It is said that there is something particularly devastating about destroying a library during a war. This is because a library stands not just as a historical monument and centre of knowledge, but more than that, it houses memories, remnants of people’s lives and bound volumes of physical proof that a culture and people once existed there. Buildings however, are easily destroyed. This is why a good storyteller is invaluable.

EP3Easton Pearson’s designs tell a tale of a city. Yet, the stories are not about the city. They are about the individual components that make up the city or place – namely its people, their approach to culture and what they can teach us about the past.

To celebrate the retrospective of Easton Pearson, a showing of selected designs will be exhibited in the Brisbane Gallery of Modern Art (GOMA) until November 8th 2009, as part of their 20th anniversary celebrations. On display, eclectic chemise blouses in soft cotton and silk fabrics inspire the mind to wander towards the rich ethnography of Eastern Europe. Linen, hemp, wool and silk homespun fabrics were often woven together in places such a Romania and Moldavia. The exuberant gypsy culture of Eastern Europe is thought to be long forgotten or at best marginalised to the fringe of mainstream society. EP2Yet the latest obsession in the cultural epicentre that is Paris, city of light, is far removed from couture, soft Debussy tunes and Louvre exhibits. One only needs to visit the trendy neighbourhood of Pigalle, where the crowds once swung to the can-can beats of the Moulin Rouge, to see the transformed neighbourhood of swinging skirts and barefoot dancers tapping their feet to the latest Balkan folk tunes of Franco-Italian DJ, Tagada. Easton Pearson pays homage to this historic ethnic trend and reinvents the rich colours, patterns and free-flowing designs for the cultural melting pot that is the modern Australian consumer market.

The designers, Lydia and Pamela, draw further inspiration from their travels. The distinct brand, ‘Isles of the Pacific’, is embroidered on one particularly eclectic dress. The dress is made of pliable fabric, a soft fibre cloth showcasing mangrove plants, frigate birds flying through the coconut trees and villagers scraping coconut meat to create ‘lolo’, the coconut cream. Easton Pearson portrays the rich island culture of Fiji in playful patterns that create movement and juxtapose the labour of the fishermen with the tranquillity of birds, coconut trees and soft waves as they encroach the shoreline. Easton Pearson understands that bright design patterns are not merely a beautiful interface; they are patterns of great cultural pride. In Fiji, soft ‘tapa’ clothes derived from fibrous masi cloth are generally made from natural materials, such as mangrove plants infused with candlenut bark and burnt tree resin of the dakua tree. It was a matter of ancient village pride for the women to weave the tapa cloth with rich textures, colours and cultural references to family lines and village honour. Easton Pearson have followed the design motif and inspiration of Australia’s island neighbours to create a vivid pattern which tells a story of island life and beach culture – a story that resonates only too well with sunny Queenslanders.EP1

The designs of Easton Pearson embody the cultural diversity of modern Australia. Leaving the sandy beaches of Fiji and travelling across the Orient of the East, Easton Pearson invites the Australian consumer on a journey across lotus country. Japanese people have always harboured a strong appreciation of nature and flowers. Across China and Korea, were Buddhism is a prominent religion; the lotus flower, in particular, is used to represent the life of Buddha. It is theorised that the ever-lasting lotus flower is an embodiment of Buddha, who grew out of the darkness of society to become truthful, serene and immortal. A stunning maxi-dress, entwined with a bow tied loosely at the back, is infused with rich tie-dyed textures of floral lotus patterns, interwoven together on soft, loose fabrics that entice the wearer to embrace a deep respect for nature. There is something magnificent about the serenity of our natural environment and a keen appreciation for land is not foreign to Australian consumers. We are a nation of people who pride ourselves on the majestic beauty of the Daintree Rainforest and yet find an equal allure to the sunburnt outback and harsh terrain of the desert plains. Easton Pearson’s cascading dress stands as a reminder of Australians’ strong link to nature and as an enduring symbol of the beauty of simplicity. In a world where designers are turning out increasingly ‘edgy’ designs, severe symmetrical patterns and killer heels, it’s nice to know that women can take comfort in fluid, natural patterns that drape across their bodies and serve only to flatter their femininity, not to constrain or attempt to redefine it.

Easton Pearson is a design house du jour that beautifully restores subdued ethnic pride, a respect for texture and design as a symbol of cultural heritage and a deep appreciation of how design elements interact within a cultural landscape. The well-respected brand of Lydia Pearson and Pamela Easton is an icon of Brisbane and yet, it would be remiss to suggest that this is because the brand represents the women of Brisbane. No. The brand represents women of diverse cultural influences and mixed ideologies, most of whom happen to live in Brisbane.

BLK1 Article: NADA MARTINOVIC 

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Images and Article: © BLK1 2008-2009. All Rights Reserved.


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Melbourne Spring Fashion Week: Designer Series One

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Melbourne Spring Fashion Week: Designer Series One


Melbourne Town Hall was a-buzz Tuesday night with fashion revellers eagerly anticipating the commencement of the first Designer Series Show for Melbourne Spring Fashion Week.

With Akira, Gwendolynne, Easton Pearson, MaterialByProduct, Aurelio Costarella and Christine, all showcasing their Spring/Summer collections, outfit inspiration for the upcoming racing carnival and warm, sunny days was plentiful.

Overall, trends were reflective of a bygone era – the 80’s. Colour palettes contrasted from candy coated neon brights, neutral fleshy tones with punchy pops of canary, ruby red, tribal bronze, and vibrant day-glow prints.

Silhouettes stayed true to soft, fluid, yet edgy lines. An abundance of ruffles, draping, pleating, smocking, delicate embellishments and asymmetrical lines – voiced a design motif of free-spirited edgy elegance and a newfound sensual sobriety.

Akira at Melbourne Spring Fashion Week

Akira at Melbourne Spring Fashion Week

First in the line up was Akira who, staying true to his usual design ethos featured soft, romantic silhouettes evoking a notion of timeless beauty. Soft, drapery paved the way, with asymmetrical lines and flower appliqués giving way to feminine beauty. Set amongst a palette of ivory, canary yellow and poppy red, the collection channelled an old-world glamour – fluid feminine lines, ruffles and soft, Grecian drapery gave way to idealist notions of Parisienne romanticism, a la Givenchy’s Autumn/Winter 2010 collection.

Gwendolynne at Melbourne Spring Fashion Festival

Gwendolynne at Melbourne Spring Fashion Festival

Gwendolynne Burkin’s collection followed suit – paying homage to theatrical 1980’s style silhouettes, bringing about the revival of pouffant shoulders, plunging necklines and bold statement headpieces created by Richard Nylon.
Eveningwear pieces of gold, red and caramel beige found themselves adorned with lavish crystal embellishments, exuding old world Parisienne glamour – chic, sensual and oh so sophisticated.

Drawing inspiration from Indian bohemia, Easton Pearson’s ethnic-influenced collection featured traditional beaded embellishments upon a chocolate citrus palette, with styles ranging from bohemian kaftan dresses to luxe ruffled maxi’s, harem pants and neon hats.
The overall look was print-explosive, fun, eclectic and a touch of underlying femininity.

MaterialByProduct at Melbourne Spring Fashion Week

MaterialByProduct at Melbourne Spring Fashion Week

MaterialByProduct designers, Susan Dimasi and Chantelle Kirby chose to present their collection as a remarkably unorthodox backstage presentation, in which the models were dressed in each look as the audience watched. The collection was a vision of charcoal, citrus lime and flesh-dipped soft drapery.

With pieces deeming perfect for the Spring Racing Carnival, Aurelio Costarella’s striking collection combined a juxtaposition of rock edgy glam and a timeless elegance, upon a palette of mandarin, nude, charcoal and bronze. With a lean towards a tribal 80’s glamour, Costarella’s Balmain-esk body-con mini dresses oozed vivacious glam rock.

Asymmetrical lines, embellished detailing, and boudoir corsetry featured alongside Grecian-inspired evening dresses, channelling an explosion of bold, feminist enchantry.

The designer’s most striking piece – a heavily embellished, silver dress, worn by MSFW Ambassador, Jessica Hart at the festivals opening party.

As a reflection of a bygone era with a modern twist, long gloves were the standout in the Christine collection. Channelling 1950’s feminine elegance, (think Marilyn Monroe, Marlene Dietrich), Melbourne’s queen-bee of accessories closed the show with big, bold hats, colourful paisley numbers and long vintage-inspired gloves – epitomising lady-like elegance.

With another four evening design shows to go and a week of fashion, fun, glamour and gorgeous Spring weather ahead of us, all that is left to do is enjoy!

BLK1 Article: JESSICA LENNIE 

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